PERANCANGAN ANIMASI 3D SEBAGAI MEDIA PROMOSI TENTANG KEMUDAHAN DAN KUALITAS LAYANAN BENGKEL MOBIL DALAM BENTUK VISUAL STUDI KASUS BENGKEL TIGA SAUDARA MOTOR

Authors

  • Zuhar Musliyana
  • Fajar Mubaraq

Abstract

Kegiatan ini bertujuan untuk merancang animasi 3D sebagai media promosi pada Bengkel Tiga Saudara Motor di Kecamatan Kuta Raja kota Banda Aceh. Saat ini bengkel tersebut memiliki keterbatasan dalam melakukan promosi melalui media yang ada. Berdasarkan latar belakang masalah tersebut, kegiatan ini bertujuan untuk merancang media promosi berbasis animasi 3D dengan menggunakan software Blender. Animasi ini dirancang untuk menampilkan kemudahan dan kualitas layanan bengkel secara menarik mencakup identitas bengkel, pemandangan bengkel yang bersih, proses pengerjaan, tim ahli, layanan, produk dan testimoni pelanggan. Hasil kegiatan ini menunjukkan media promosi yang dirancang dapat memberikan kontribusi positif bagi Bengkel Tiga Saudara Motor dalam meningkatkan promosi bengkel ke Masyarakat luas untuk membangun kepercayaan terhadap layanan yang ditawarkan.

Kata Kunci: Animasi 3D, Blender, Bengkel.

This activity aims to design 3D animation as promotional media at the Three Brothers Motor Workshop in Kuta Raja District, Banda Aceh City. Currently, the workshop has limitations in carrying out promotions through existing media. Based on the background of this problem, this activity aims to design promotional media based on 3D animation using Blender software. This animation is designed to attractively display the convenience and quality of workshop services including the identity of the workshop, clean workshop views, work processes, expert teams, services, products and customer testimonials. The results of this activity show that the promotional media designed can make a positive contribution to the Tiga Saudara Motor Workshop in increasing the promotion of the workshop to the wider community to build trust in the services offered.

Keywords: 3D Animation, Blender, Workshop.

References

Enterprise, Jubilee. 2020. Belajar Videografi. Elex Media Komputindo, Jakarta.

Fajar, Alex. 2020. Belajar Membuat Animasi menggunakan Blender. Deepublish, Yogyakarta.

Harnoko, Samuel. 2020. Cerdas Dengan Animasi. Gramedia Pustaka Utama, Jakarta.

John, Ju. 2020. Belajar Videografi. Airlangga, Jakarta.

Muti, Jack. 2020. Mengenal Trik Dasar Promosi Digital. Sparta Publishing, Surabaya.

Pranata, Baskara. 2020. Mudah Membuat Animasi dan Potensi Finansialnya dengan Blender. Elex Media Komputindo, Jakarta.

Pranata, Budi. 2020. Mengenal promosi bengkel modern. Elex Media Komputindo, Jakarta.

Prayanto, Dimas. 2020. Adobe Premiere Pro dan CC untuk Pemula. Elex Media Komputindo, Jakarta.

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Issue

Vol. 6 No. 1 (2024): April 2024

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Articles

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